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A lot of entrepreneurs are great at the idea part but do not anticipate the details required to actually run and scale a new venture. Drawing on my experience at renowned startups like Akamai Technologies, VMware, and DigitalOcean and the hundreds of founders and startups I have educated, coached, and advised, After The Idea is full of time-tested strategies to help founders, joiners and investors navigate the operational challenges of startup ventures, including validating problem hypotheses, building and scaling the functional areas of a business, team management, and more. This accessible set of techniques is for anyone determined to turn a great idea into a solid success.

Learn more about my book here.

© 2020 - 2025 by Julia Austin

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